SyncTell

INTRODUCTION

At SyncTell, they go beyond the conventional definition of a communication agency—they position themselves as partners in fostering effective communication. With a dedicated focus on solution-driven engagement, SyncTell specialises in delivering tailored communication outcomes to a diverse clientele, which includes business owners, private enterprises, and government agencies.

THE CHALLENGE

Atomics challenge was to visually display the client’s vision on the website through imagery and UX to ensure that the services pages were clearly displayed to enhance lead generation and driving potential customers to the contact us form. Services pages were SEO optimised by following the EEAT model to ensure when Google crawled the pages this would help boost SEO.

THE SOLUTION

Client Vision Representation: Collaborate closely with the client to understand their vision and brand identity thoroughly. Use mood boards, style guides, and design mockups to visualise and align the website’s aesthetic with the client’s vision.
Clear Service Page Outlining: Develop a structured hierarchy for the services pages, ensuring that each service is clearly outlined with concise descriptions, key features, and benefits. Use headings, bullet points, and visual elements to make the content easy to scan and digest.
Lead Generation Features: Implement prominent call-to-action (CTA) buttons strategically throughout the website, directing visitors to contact forms, newsletter sign-ups, or service inquiry pages. Offer valuable content such as testimonials, media kit and case studies to incentivise lead generation.

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